Disney’s Bizarre Trademarking and Hidden Policies

Watch as Disney’s Timeline of Choices Causes Inquiry on the General Public

As popular as it has been for a little over 100 years, this historic company has recently faced a couple of hurdles. due to the most recent lawsuit they’ve dodged.

 For this company to be the most well known animation studio is detrimental to their reputation. How Disney’s recent handling of company policy lately has been taking people from memorable iconic memories, to confusing and devastating events.

Typically, when people talk about Disney, it’s spoken proudly and in a positive light. Doing the opposite is simply unknown since its strong ties to almost everyone’s childhood and its nostalgic feeling some of its productions give off.

 Recently however, a happy married couple experienced a devastating event at Disney World’s restaurants that ended up being fatal. The incident took place at Raglan Road Irish Pub and Restaurant, where Mrs. Piccolo passed away due to anaphylaxis on October 5.

Even after bringing to their servers attention of her severe food allergy, the allergen somehow still ended up on her plate. “They asked several times whether Tangsuan’s allergies could be accommodated, according to the complaint. Despite the server’s having assured them, Tangsuan had a severe allergic reaction and died at a local hospital, the complaint said,” an NBC article stated.

What was first a casual family dinner then quickly led to a devastating loss in the Piccolo family.

Being that responsibility is on the Disney World’s restaurant end, the dodge they created is very unexpected. “Tucking arbitration agreements into click-through agreements is such a common practice that in just the last week, most folks reading this probably signed such agreements without knowing it,” NBC News legal analyst Danny Cevallos said” according to another NBC article.

 Referring to Disney Plus as the hidden arbitration agreement, spokespeople used this as a huge dodge to Mrs. Piccolo’s husband, Jeffery Piccolo’s, 50,000 dollar lawsuit. However, while suing the Irish Pub restaurant as well as Disney themselves, Disney spokesperson replies, ““We are deeply saddened by the family’s loss and understand their grief.

 Given that this restaurant is neither owned nor operated by Disney, we are merely defending ourselves against the plaintiff’s attorney’s attempt to include us in their lawsuit against the restaurant.””, according to an NBC article.

Trailing back a few years in 2018, a slightly similar bizarre controversy occurred with Disney as well. Like the most recent word “demure”, “Hakuna Matata” from the Lion King also needed to be trademarked. The only difference being “Hukana Matata”, being trademarked by Disney in 2003 to protect from using the phrase on clothes, apparels, etc.

 Oddly enough, Disney did not create the work, they only made the movie, The Lion King, making the phrase more popular in the western world. The phrase originally came from East Africa and is used frequently in that region, which raises the question: how can you trademark a work you did not create? This instinctively caused petitions and a multitude opinion articles and other outlets to express their frustration by Kenyans.

The whole world has many questions on some of Disney’s choices and actions. Although, Disney is still somewhat the monopoly of animation and can get a slap on the wrist. It could be that the recurring issues are common for big companies or just Disney on a whole.

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